Freshdesk Branding

Branding for your self-service portal

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Freshdesk branding is an important part of your brand appearance. It’s essential to have your branding, which is your business personality, to be seamless on all of your products and services. This especially includes your Freshdesk portal, since it is the primary communication channel for most of your customers.

Freshdesk branding helps you:

  • stand out from your competitors
  • strengthen relationships with your customers
  • build credibility and increase brand equity
  • improve the customer experience

Your brand needs to be easily recognized in all channels, and on every device.

Freshdesk branding project Support.com

The Freshdesk portal already comes with limited customization options. However, uploading your logo and applying colors is simply not enough. It still looks like someone else is running your portal and, as a result, it won’t look like an integral part of your business. As a result, this may frighten some users away.

On the other hand, Freshdesk branding can bring your knowledge base, self-service portal or help center into your website portfolio, and will ensure that visitors stay and fully utilize your system.

A happy Freshdesk branding client

We hired purpleplanet for design implementation on Freshdesk Solutions for help.support.com

The most valuable thing about the service that purpleplanet provided is the experience that the team has. We speak the same language and all of my requests were clearly understood. There is no extra explanation required.

purpleplanet made my customer success center world class!Damien Howley, Support.com

purpleplanet branding guidelines

With Freshdesk branding, we can bring all of the personality from your website to your web portal.

To offer you the best possible customization work, during a process of Freshdesk branding, we keep in mind the 4 essential guidelines of successful branding:

Freshdesk branding - brand personality

Your brand personality

We make sure your Freshdesk support portal communicates what’s different about your company.

Your support site should be a place where you can tell your story, and engage your customers to feel more connected with your corporate identity during their customer journey.

Overall touch and feel

We take care that overall touch and feel are consistent with your brand personality:

  • the color palette and balanced use of color
  • all elements appropriately placed and sized
  • clear navigation
  • easy usability
  • intact functionality

We also make sure all details of the site contribute to enhanced customer experience.

Freshdesk branding - touch and feel
Freshdesk branding - touch and feel

Overall touch and feel

We take care that overall touch and feel are consistent with your brand personality:

  • the color palette and balanced use of color
  • all elements appropriately placed and sized
  • clear navigation
  • easy usability
  • intact functionality
Freshdesk branding - brand consistency

Brand consistency

We want to achieve a professional and credible appearance to your Freshdesk support site. Therefore, we pay attention to detail in the way all elements are put together. We also make sure your site doesn’t have browser compatibility issues, and works properly with all major browsers.

By being consistent with your corporate branding, we create a uniform expectation.

Well-presented content

To establish trust and transparency, we make sure your contact and important data are clear and easy to locate. Well-presented content is the last piece of a puzzle in creating your support site brand identity.

A well designed identity system creates a visual voice for your support site. In the end, a successfully branded support site differentiates your business from the competition, and leads to increased sales and customer loyalty.

Freshdesk branding - well-presented content
Freshdesk branding - well-presented content

Well-presented content

To establish trust and transparency, we make sure your contact and important data are clear and easy to locate. Well-presented content is the last piece of a puzzle in creating your support site brand identity.

A well designed identity system creates a visual voice for your support site. In the end, a successfully branded support site differentiates your business from the competition, and leads to increased sales and customer loyalty.

If you have recognized the benefits Freshdesk branding could offer you, and would like to bring your brand personality to the support portal, please contact us using the form on this page.

We would be more than happy to discuss what is possible for your organization!

Help me brand my Freshdesk portal

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Freshdesk Branding

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Freshdesk branding options

Before you chose your Freshdesk portal, you may have looked into what you can alter or change with respect to branding, as the amount of customization is dependent on the level of your Freshdesk plan. Every license level allows for some customization, as detailed below.

Sprout & Blossom

from $2000

We can stylise, colour and set the font of almost every element in your support portal, put up your logo and customise your favicon.

Custom Styles

Custom Colours

Custom Fonts

Your Favicon

Your Logo

Garden

from $4000

Includes all the benefits of the Sprout & Blossom styling package, plus full CSS customisation.

Custom Styles

Custom Colours

Custom Fonts

Your Favicon

Your Logo

Content Styling (CSS)

Estate & Forest

Talk to a consultant for pricing

Customise, in detail, the layout and style of every page in your portal, and decide what comes where, and how.

Custom Styles

Custom Colours

Custom Fonts

Your Favicon

Your Logo

Content Styling (CSS)

Customizable Agent Roles

Complete Layout Customisation

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