Suspended Coffees
so much more than just a coffee
Branding | Development | Maintenance | UI/UX Design
2019
what we did
Challenge
Suspended Coffees had an outdated website that was slow, difficult to manage, and had no clear and defined branding. They were looking for a partner who could help them with a complete redesign and rebranding process which included not only the new website but also a new logo, colour palette, and all online and offline marketing materials.
Solution
The core of the Suspended Coffees rebranding process was designing a new logo and choosing the right colour palette. The main website goals were to tell their story and to get more people inspired to join the movement by buying suspended coffees, listing a café, giving direct donations, or volunteering through content creation. purpleplanet managed to fulfill these goals through a custom-designed interface, usage of multimedia, colours, and graphics.
Colours
PANTONE 645 C
CMYK 53 29 10 0
hex #7da1c4
RGB 125 161 196
PANTONE 600 C
CMYK 45 15 22 0
hex #651d32
RGB 101 29 50
PANTONE 512 C
CMYK 50 22 11 0
hex #ffcd00
RGB 255 205 0
PANTONE 362 C
CMYK 41 16 24 1
hex #dbc8b6
RGB 219 200 182
PANTONE 481 C
CMYK 45 15 22 0
hex #382e2c
RGB 56 46 44
Fonts
Omnes
Aa
Aa Bb Cc Dd Ee Ff Gg Hh Ii Jj Kk Ll Mm Nn Oo Pp Qq Rr Ss Tt Uu Vv Ww Xx Yy Zz
123
1 2 3 4 5 6 7 8 9 0
Logo
Main logo
before
after
printables
welcome brochure
Posters
Cards
Pages
scroll through the website pages
Working with Matt and his team has been an amazing experience. Their knowledge, talent, and skills are incredible. They designed our website in what seemed like record time, and the end result was phenomenal. Not only did they produce a fabulous site, design a fantastic new logo and give us a whole new look, but they were an absolute dream to work with.
They were patient and kind throughout the whole process, which is pretty impressive considering I was completely in the dark about what we wanted/needed for our organization. I can’t say enough great things about purpleplanet!
They were patient and kind throughout the whole process, which is pretty impressive considering I was completely in the dark about what we wanted/needed for our organization. I can’t say enough great things about purpleplanet!
Shannon
CEO, Suspended Coffees