Development | UI/UX Design

Legal-Tech Media

We've created this online presence for Legal-Tech Media, using a stripped back, mainly black & white palette. The UI/UX design is stark and simple, allowing users to focus on the information presented on the page. The website is fully responsive and very easy to navigate.

Challenge

The main challenge with a primarily dark palette is making sure the presentation of content doesn’t come across as depressing and uninspiring. We needed to make sure that the content was always clearly legible, and utilise the palette in an effective way, to ensure visitors reach the information they need in the easiest possible way.

Solution

We decided to keep all images as monochrome, to keep the black & white effect of the website as clear as possible. This resulted in clear sections on every page, and any colour to highlight a specific element or call-to-action is that much more effective.

The solution we created is effectively a single-page website, with an extra area dedicated to careers and job applications. It loads very quickly, and is very simple to navigate.

Brand Style Guide

Logotype

Colours

A mainly dark palette, which has allowed us to create an uncluttered, clean single-page website.

Fonts

Montserrat

The old posters and signs in the traditional Montserrat neighbourhood of Buenos Aires inspired Julieta Ulanovsky to design this typeface and rescue the beauty of urban typography that emerged in the first half of the twentieth century. The letters that inspired this project have work, dedication, care, colour, contrast, light and life, day and night! These are the types that make the city look so beautiful.

Open Sans

Open Sans was designed with an upright stress, open forms and a neutral, yet friendly appearance. It was optimised for print, web, and mobile interfaces, and has excellent legibility characteristics in its letterforms.