Common Sense Advisors

Common Sense Advisors

Common Sense Advisors

Companies such as these rely on trust to build a customer base. The website provides a perfect mix of business competence and the personal touch.
Challenge

We were supplied with a new company logo by our partner Sharkey Advertising. Our remit for this project was to design and develop a high-class web presences, which promotes brand awareness, drives traffic to the website, generates new business and improves user experience.

Solution

As a part of the new logo/brand supplied by Sharkey, the “Guard & Grow Your Wealth” tagline was added. Using brand imagery, copy, design and a hand-picked colour palette, we created an informative, inviting, and trustworthy dynamic new website, which will be consistent with all CSA marketing efforts.

Focusing on this Certified Financial Planner, with all of his wisdom and experience in this field, we present insights into the philosophy of this company, including tailored approaches to markets and research, providing clients with a personalised service.

Brand Style Guide

Colours
We took the client's old-fashioned website and revolutionised their online presence. The colours represent trust and a down-to-earth solid base.
Fonts
Cormorant Garamond
Cormorant is an original design for an extravagant display serif typeface inspired by the Garamond heritage, hand-drawn and produced by Catharsis Fonts. While traditional Garamond cuts make for exquisite reading at book sizes, they appear clumpy and inelegant at larger sizes. The design goal of Cormorant was to distill the æsthetic essence of Garamond, unfetter it from the limitations of metal printing, and allow it to bloom into its natural refined form at high definition.
Lato
Lato is a sans-serif typeface family started in the summer of 2010 by Warsaw-based designer Łukasz Dziedzic (“Lato” means “Summer” in Polish). The semi-rounded details of the letters give Lato a feeling of warmth, while the strong structure provides stability and seriousness. “Male and female, serious but friendly. With the feeling of the Summer".
Common Sense Advisors
Common Sense Advisors
Common Sense Advisors
Common Sense Advisors
Common Sense Advisors
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      We are pleased to welcome you on the purpleplanet!
      To order the service package you’ve chosen, please fill in the form and we’ll get in touch with you soon.