KYC Data

For KYC Data it's all about being accurate and relevant. Their customers need to know that the data they are purchasing isn't already out of date. It's about being fresh.
Challenge

After being supplied with a new brand identity by our partner Sharkey Advertising, we were tasked with creating a responsive website, featuring a clean and vivid modern design. The design of the new website, and the structure of information, should improve overview and usability, and deliver rich content in a clean and organised way that makes it easier to navigate and more user-friendly.

Solution

The new logo gives a nod to the homeowners and mortgage industry, capping the ‘Y’ with a lime green roof top. The website touts “100% FRESH Certified Premium Quality Data”, using hues of green throughout to depict freshness and growth. Their new brand identity reflects this freshness, since KYC Data collects and compiles data on a daily basis, so clients are always assured that it is as up to date and accurate as possible. The new brand is designed to inspire and further elevate them, as KYC Data continues to provide quality value to their clients.

Brand Style Guide

Colours
We took KYC Data's dated website and revolutionised their online presence with a clean, modern, fresh approach to content presentation.
Fonts
Rubik
Google Creative Lab approached Hubert & Fischer to design a typeface for the branding of the Rubik’s Cube Exhibition ”Beyond Rubik’s Cube“ at the Liberty Science Center, Jersey City. They designed a slightly rounded heavyweight font in which the letters fit perfectly in a single cubelet of the Rubik’s Cube. The font was expanded to include Cyrillic and Hebrew characters for the exhibition.
Inter
Inter is a typeface specially designed for user interfaces with focus on high legibility of small-to-medium sized text on computer screens. The family features a tall x-height to aid in readability of mixed-case and lower-case text.
KYC Data
KYC Data
KYC Data
KYC Data
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